About Us

Nurture by Nuri had a long a birthing process. A few years ago, my husband and I changed our diet as well as how we consume products. We ventured on a journey of a healthier, fresher, more natural lifestyle.

We began experimenting with different products, including our skincare with body butters, looking for clean (vegan and cruelty-free) ingredients. Then the pandemic hit. We had a tough time adjusting, especially me. I was searching for purpose and slipped into a depression that was hard to shake. I felt like I didn't have a purpose or a talent.

God threw me a lifeline. "I created you, so therefore you're creative." I repeated this for a year.

Fast forward, we were blessed with our daughter a year later. We were even more motivated by her and began sourcing organic ingredients, perfecting our formulas. I started to believe that I was creative after all, that my anxiety wasn't bigger than me. “Nurture by Nuri” was then born. I would tell anyone that "God birthed someone through me, so He could birth something from me." Ain't He good?!

Nuri is part of our daughter’s name, meaning “Light or Fire." The full meaning of her name is "God, who is gracious through my fire." Naturally, we named the business after our blessing as a representation of God's grace through such a dark time.

What we hope to accomplish with "Nurture by Nuri" is providing clean, ethically sourced, nutrient-rich products that blesses you and your skin. We pray that you pour into yourself and continue to be inspired daily. Encourage you to be courageous in taking care of your well being and invest in your self-care routine. Nurture all things that make you whole, so you can share your light with the world too!

Thank you Nuri Fam for shopping at Nurture by Nuri! 

"God is with her, she will not fail" - Psalm 46:5

As a wife, mom, business owner, and working full time, my self care routine is key to success! - CEO of Nurture by Nuri

We Strive for Daily Luxuries at Nurture by Nuri

CEO of Nurture by Nuri

Handmade with 100% Natural Ingredients 

  • Pure alternative to store bought lotions or creams
  • Ultra-rich hydration from nature's most moisturizing seed butters like shea, sweet almond and coconut
  • Soothing to the skin and promotes elasticity 
  • Can be used all over the body
  • Aids healing of burns and stretch marks

Investing in our well-being is a must. Luxury is a lifestyle choice and we make it affordable. That's right! Our butters, lotions, soap bars, candles and room sprays are all made with the finest ingredients. We strive to provide clean, effective and moisturizing body care and beautifully scented experience for your home as well, without gouging the prices. We don't skimp on quality. Check out our collections to see for yourself!

Everyone can benefit from our products. They are formulated and tested to work for all skin types from sensitive skin types to eczema-prone skin.

We also know how hard it is to create a system for yourself so we have curated sensitive skin bundles (scented and unscented versions) that make taking care of you and your loved ones much easier.

Looking for a gift for your mom, husband, or a friend? We have gift boxes for them too!

Infused with natural scents and essential oils for delicately scented body butters each with their own vibe. We specifically cater to sensitive skin and provide "Nude by Nuri" as our unscented butter option.